Friday, 12 June 2009
Business link - Sales forecasting and writing a marketing plan
Sales forecasting - Accurately forecasting your sales and building a sales plan can help you manage your production, staff and financing needs more effectively and avoid unforeseen cashflow problems.
http://www.businesslink.gov.uk/bdotg/action/layer?r.l1=1073861169&r.l3=1073901350&topicId=1073901350&r.lc=en&r.t=RESOURCES&r.i=1073790731&r.l2=1073858827&r.s=sc&=en
Writing a marketing plan - Marketing is a key part of business success. You need to decide which customers to target. You need to work out how you will reach and win new customers. You need to make sure that you keep existing customers happy. And you need to keep reviewing and improving everything you do to stay ahead of the competition.
http://www.businesslink.gov.uk/bdotg/action/layer?r.l1=1073861169&r.l3=1073869186&topicId=1073869186&r.lc=en&r.t=RESOURCES&r.i=1075313215&r.l2=1073858842&r.s=m