Showing posts with label marketing plan. Show all posts
Showing posts with label marketing plan. Show all posts

Thursday, 10 September 2009

Institute of Marketing - marketing planning tool


Click on the 'section finder' for an outline of marketing planning.

http://www.cim.co.uk/marketingplanningtool/

Friday, 12 June 2009

Bizhelp 24


Excellent site with a comprehensive set of very useful practical articles about all aspects of business. My particular interest in this (for you) is the section on Marketing. Of course the other sections on Accounting, Cash flow and You and Work HR).

http://www.bizhelp24.com/sitemap.php

Business link - Sales forecasting and writing a marketing plan


Sales forecasting - Accurately forecasting your sales and building a sales plan can help you manage your production, staff and financing needs more effectively and avoid unforeseen cashflow problems.

http://www.businesslink.gov.uk/bdotg/action/layer?r.l1=1073861169&r.l3=1073901350&topicId=1073901350&r.lc=en&r.t=RESOURCES&r.i=1073790731&r.l2=1073858827&r.s=sc&=en

Writing a marketing plan - Marketing is a key part of business success. You need to decide which customers to target. You need to work out how you will reach and win new customers. You need to make sure that you keep existing customers happy. And you need to keep reviewing and improving everything you do to stay ahead of the competition.

http://www.businesslink.gov.uk/bdotg/action/layer?r.l1=1073861169&r.l3=1073869186&topicId=1073869186&r.lc=en&r.t=RESOURCES&r.i=1075313215&r.l2=1073858842&r.s=m